Home Cookies Policy

WWE Shop Cookie Policy


Where does the name originate?

Initially developed in 1995, Cookies have been used since the start of the web as we know it. The origin of the word comes from 'magic cookie’ – technical jargon for information shared between several pieces of software.

The term may also be linked to the tradition of offering and sharing edible cookies in America.


What is a cookie?

A cookie consists of a basic text file with anonymous information that includes a unique user identification and website name.

A cookie may be placed on your computer when you visit a website, and each individual website can only view only the cookies it has stored on your computer.


Why use Cookies?

The use of cookies offers an improved online experience by storing your data anonymously. This can take the form of either a ‘session cookie’ that remembers you for a single visit or a ‘persistent cookie’ for multiple visits.

Certain types of cookies are necessary for a website to function effectively. These are called' essential’ cookies, while those that optimise a website are termed ‘non-essential’ cookies.


What do Cookies do?

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that adverts you see online are more relevant to you and your interests. Cookies are not computer programs, cannot disseminate viruses and cannot read other information saved on your hard drive.

When cookies are not used a website will view you as a new visitor each time you visit. This can slow down your online experience, leading to issues such as your login details being requested repeatedly, and items added to your basket being lost.

Cookies provided by a website you view are termed ‘first party’ cookies, while cookies from sites displaying content on another website are known as ‘third party’ cookies.

Our Cookies do not threaten your privacy.


There are 4 types of Cookies that WWE Shop Uses

Essential Cookies

These cookies do not track your internet browsing. They are needed to allow full access to the website and its vital features, such as secure checkouts or remembering items in your shopping basket


Performance Cookies

We use performance cookies to improve how the website functions. These allow us to better understand customer behaviour online, and enable us to optimise your browsing experience through anonymous statistical data. This includes figures such as the most visited website pages, and also allows errors to be identified.


Functional Cookies

To offer you a more tailored online experience, these cookies allow the website to learn your preferences for areas where customisation is available, speeding up your browsing. Functionality cookie data may be anonymous and will only track browsing activity on our website.


Targeting or behavioural Cookies

These cookies enable contents to be displayed that are more relevant to you and your interests, and control the number of times you will see these. They record your visit to the website, and may share this information with multiple organisations, however this information will not allow you to be identifyed personally.


How to manage Cookies

Most modern internet browsers offer a number of options for controlling cookies. Settings can be changed to accept, reject all, or block selected cookies. You can also change your browser settings to notify you whenever a cookie is offered.


How to delete Cookies     

It is possible to opt out of cookies via your browser’s cookie settings. Most internet browsers automatically accept cookies, but if you do not wish to have cookies on your system, you can set your browser preferences to refuse them or to alert you when cookies are being sent. In order to disable cookies, please consult your browser's "help" section for instructions. For information about managing and disabling cookies on your computer see allaboutcookies.org.

Please note that cookies are computer specific, so if you log on to any website from a different computer, the cookie settings on that computer will apply. 

By using the WWE Shop website you are agreeing to the use of cookies. Certain features of our website cannot function without them.

Please be aware


Your shopping or browsing experience could be seriously compromised by blocking or deleting cookies


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